Gruppo Sogimi e consociate
SOGIMI

Rebranding means re-starting.

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The brand Idea: from unity comes strength.

BRANDING

By uniting the initials of the words Sogimi and Group we created an original and recognizable monogram. A brand logo that evokes a combination of two symbols of the infinite, representing the unceasing process of research carried out by the Sogimi Group, continuously projected into the future.

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A new product-line architecture.

BRANDING

In reorganising the range of products and services offered by the Sogimi Group, we created a new content hierarchy, on the basis of which the graphic format was defined. The brochures created are structured on three levels: institutional – for the company profile – usage category – for building & construction, industry and communication – and individual product.

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