{"id":1242,"date":"2019-06-10T06:22:38","date_gmt":"2019-06-10T04:22:38","guid":{"rendered":"https:\/\/www.liberabrandbuilding.it\/what\/"},"modified":"2022-01-12T15:55:41","modified_gmt":"2022-01-12T13:55:41","slug":"what","status":"publish","type":"page","link":"https:\/\/www.liberabrandbuilding.it\/en\/what\/","title":{"rendered":"WHAT OLD"},"content":{"rendered":"
\n
\n
WHAT OLD<\/div>\n
\n

We do three things.<\/h1>\n <\/div>\n
\n

<\/p>\n <\/div>\n

\n

And in the process start another thousand rolling. But it all starts with our core business. Building<\/strong> new brands. Revitalizing<\/strong> brands that need new energy. Transforming<\/strong> brands into experiences with a high engagement rate. Our job is to create brand uniqueness through a closely coordinated mix of creativity, strategy and corporate marketing.<\/p>\n<\/p>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

\n\n\n

 <\/h1>\n

Four brands,<\/span>
one Group.<\/span><\/h1>\n

Libera Brand Building<\/span><\/strong>, Bebit<\/strong><\/span><\/a>, Inthezon<\/strong><\/span><\/a> and Magic Box Events<\/strong><\/span><\/a> form an integrated marketing communications group geared to developing off-line, on-line and on-site cross-media communication projects.<\/p>\n

Four companies with highly specialised teams in their own field, and a single mission: to connect people with brands, transforming them into an experience that drives engagement.<\/p>\n\n

\"4-loghi_1000px\"\/<\/div>\n\n\n

Strategy, Branding<\/span><\/h3>\n

BRAND STRATEGY<\/strong> (AUDIT & ASSESSMENT, BRAND ARCHITECTURE, BRAND POSITIONING, NAMING) – BRAND DESIGN<\/strong> (BRAND IDENTITY, BRAND BOOK) – CSR<\/strong><\/p>\n

Communication<\/span><\/h3>\n

ADVERTISING<\/strong> – BTL<\/strong> – PRESS OFFICE AND PR<\/strong> – MEDIA PLANNING<\/strong><\/p>\n

Brand Activation<\/span><\/h3>\n

IN STORE PROMOTION <\/strong>– CONTESTS<\/strong><\/p>\n

Strategy, Digital Marketing<\/span><\/h3>\n

DIGITAL BRAND STRATEGY <\/strong>\u2013 DIGITAL MARKETING<\/strong> (SEM, SEO, SEA, PERFORMANCE) – MEDIA PLANNING
<\/strong><\/p>\n

Website, CRM
<\/span><\/h3>\n

WEB SITE<\/strong> (UI\/UX – WEB DESIGN – IT DEVELOPMENT) – CRM<\/strong> (LEAD GENERATION – CONTEST ON-LINE)<\/p>\n

SMM, Digital PR
<\/span><\/h3>\n

SOCIAL MEDIA MARKETING<\/strong> (CREATIVITY, PROFILE MANAGEMENT, MODERATION, ADV) – DIGITAL PR<\/strong> (INFLUENCER MANAGEMENT, ON-LINE PR)<\/p>\n

Branded Content
<\/span><\/h3>\n

INTERNAL PRODUCTION <\/strong>(VIDEO, MOTION GRAPHICS) – PODCAST PRODUCTION<\/strong><\/p>\n

Go to the Bebit web site<\/a><\/p>\n

Amazon Consulting<\/span><\/h3>\n

PROFILE MANAGEMENT<\/strong> (SELLER, VENDOR) – SEO <\/strong>– ADV <\/strong>– LOGISTICS MANAGEMENT<\/strong> – BILLING<\/strong> – AFFILIATION<\/strong><\/p>\n

E-Commerce<\/span><\/h3>\n

E-COMMERCE PLATFORM<\/strong> (IT DEVELOPMENT, LOGISTICS MANAGEMENT, BILLING)<\/p>\n

Go to the Inthezon web site<\/a><\/p>\n

Event management
<\/span><\/h3>\n

CONCEPT AND PRODUCTION <\/strong>(MEETING, CONVENTION, INCENTIVE TOUR, ROADSHOW, PRODUCT LAUNCHES, PRESS CONFERENCE, OPENINGS, CELEBRATIONS) – GUERRILLA MARKETING<\/strong><\/p>\n

Go to Magic Box Events<\/a><\/p>\n

<\/p>\n\n\n<\/div>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

  Four brands,one Group. Libera Brand Building, Bebit, Inthezon and Magic Box Events form an integrated marketing communications group geared to developing off-line, on-line and on-site cross-media communication projects. Four companies with highly specialised teams in their own field, and a single mission: to connect people with brands, transforming them into an experience that drives […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-1242","page","type-page","status-publish","hentry"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.liberabrandbuilding.it\/en\/wp-json\/wp\/v2\/pages\/1242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.liberabrandbuilding.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.liberabrandbuilding.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.liberabrandbuilding.it\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.liberabrandbuilding.it\/en\/wp-json\/wp\/v2\/comments?post=1242"}],"version-history":[{"count":5,"href":"https:\/\/www.liberabrandbuilding.it\/en\/wp-json\/wp\/v2\/pages\/1242\/revisions"}],"predecessor-version":[{"id":3627,"href":"https:\/\/www.liberabrandbuilding.it\/en\/wp-json\/wp\/v2\/pages\/1242\/revisions\/3627"}],"wp:attachment":[{"href":"https:\/\/www.liberabrandbuilding.it\/en\/wp-json\/wp\/v2\/media?parent=1242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}